Moschino Fall/Winter 2019 collection

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Database – Menswear FW19

Milan Fashion Week FW19: what to expect from it

Starting on Friday evening with the Ermenegildo Zegna appointment, this season the Milanese fashion week will have a reduced format. Placed between Pitti Uomo fair and Paris Fashion Week, Milano will play on just four days (11th-14th of January 2019) to host 27 brands against the 55 in Paris; a solution that, according to Carlo Capasa, doesn’t define the success of a fashion week. As the president of the National Chamber for Italian Fashion told Fashion magazine, it’s not about the number of brands yet the bet of contemporaneity that expresses the positive result of a fashion week, and he’s sure many messages will be sent during this long Milanese weekend.

Alongside the historical constant brands as Emporio Armani, Prada and Dolce&Gabbana, the CNMI sets its sights on the young emerging talents that are ready to showcase their Menswear Fall/Winter 2019 collections. 

On Saturday, the winner of “Who is on Next? Uomo 2017”, Luca Magliano, will exhibit his collection made of essential pieces, characterized by a masculine and colourful imprint. Another new brand not to miss is Bed J. W. Ford, launched in 2010 by Shinpei Yamagishi: the self-taught Japanese designer already made himself know at Pitti Uomo in June 2018 with a deconstructed tailoring and a contemporary approach.

Numero 00 and United Standard are two promising young Italian designers; Spyder is a historical American brand of skiing clothing instead, founded in 1978 under the leadership of the Canadian skier Christopher Bevans, winner of the Woolmark prize in 2018.

Some come-backs are on schedule as well: John Richmont, Mioran and, after a long Parisian parenthesis, the high tailoring Italian brand Brioni.

A different location was chosen by Moschino, that this season moved to Rome to pay tribute to Federico Fellini at the cinematographic studios of Cinecittà, showcasing its FW19 collection the last 8th of January in conjunction with the opening of Pitti Uomo.

For all fashion passionates, White Street Market will see an extension of the formula it already experimented last June in Studio White, hosting a hybrid exhibition dedicated to sportswear and streetwear open to the public from 12th to 14th of January.

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